SEO Services Pricing – How Much Do You Have to Pay for SEO?

Preface to SEO Service Prices

In support of any business transaction or purchase, it is so realistic that you should only spend your money when you feel comfortable. And your comfort zone varies on so many dependencies such as how well you know about the business and its marketing system, especially internet marketing & SEO services etc. A quality SEO service is the combination of estimated time duration, dedication, effort, strategy, technique, method, skill, and experience. The reality is that generally it’s not a hard work, but doesn’t imply that it’s too easy.

Necessity of SEO Services

SEO services are generally can help your business to grow faster than any other medium or method. As per Google strategy, businesses that use the web are more likely to grow faster than any other businesses that don’t. Basically SEO is not a cost but an investment that will help your business using the web more effectively & efficiently and get a greater return from your online outlay.

Set Yourself a Realistic Marketing Budget and Goal

Don’t think you will pay $100 and overnight you will make thousands. Instead, create a logical budget depending on your marketing strategy, competitive industrial environment, project outline, and a length of time. It is forever that “cheaper does not always mean better”.

Most of the SEO service providers & engineers are not going to be cheaper, but well worth in every dollar spent. In case of other marketing and advertising platforms, such as television broadcast advertising, print advertising, large trade show or fair booth advertising etc., search engine optimization is one of the most efficient and trustworthy methods for the development of your business. Prices of SEO services in between $4,999 to $24,999(varies on place to place), which is far more economical and cheaper than any other marketing & advertising platforms. Now it comes out on top position in every step when it compared to other advertising platforms.

SEO Payment Models

If your business is online traffic based, you must deal out more money for search engine optimization to get more profit; how much you will pay for SEO services and to get this point, there are three different pricing models as to buy these services which is shown below:

• Hourly Consulting

• Project-based Pricing

• Monthly Retainer

SEO Services per Hour

Hour based SEO service is the most admired pricing scheme. You can pay the SEO Company or consultant in a fixed rate which goes from $19.99 to $199.99 per hour and it varies depending on number of factors such as region, size of the company, promotions etc.

SEO Services Per project

The project fees are same to contract services with some exceptions that they are custom projects created particularly for a client but pricing varies in accordance with the project. Generally there is a 30-40% down payment and the rest in predefined milestones. This method is better in cases where you are actually not sure that how many hours are needed for the given task and it is also preferable for budgeting purposes.

Monthly Services

The most successful & popular SEO campaigns are not enlarge over one month and you should agree on a monthly charge. The frequent monthly range is from $499.99 to $1499.99. In this model, clients pay a set fee for each month in exchange of a group of services. IT is the most common payment model, because it provides the greatest return on investment (ROI). Monthly retainer planning usually includes with regular analytics reports, on-site content improvements, press releases, link building, keyword research, and optimization etc.

Company Services

Company is now a growing organization for Internet Marketing & SEO services. Like other SEO agencies it also uses all of these payment models with an affordable price where client satisfaction is the first priority.

At the End

At last it can be said SEO services is not an expensive service. If you take into account the benefits of it & the high return on investment, it would be clear prices are not too much and basically it varies for different reasons.

Yes, Good Affordable SEO Services Do Exist

You’re likely aware that affordable SEO services exist and are an important marketing strategies available today. Likewise, it’s also one of the most effective ways to establish an online presence, especially if you’re just new in the business. Though, let’s not forget the fact that it could also be quite expensive–more so, if you’re just starting a business. That in mind, how can a small business with limited budget enjoy something like this?

The answer is, through affordable SEO.

Believe it or not, affordable SEO services still exist. However, before we delve in further, you have to know that ‘cheap’ and ‘affordable’ aren’t the same–they have different meanings. The term ‘affordable’ means that you’ll be able to enjoy services at a reasonable price, without compromising the quality or features being offered. On the other hand, ‘cheap’ means you’ll be looking for the lowest priced services available–this wouldn’t give you the assurance that you’ll still enjoy SEO services that could help your business succeed.

Experts would tell you that it’s not advisable to go for cheap SEO services. Instead, focus on a company that’s capable of providing the services you need at an affordable price. This would give you the assurance that you’ll be able to enjoy long-lasting results that’s worth the investment. Also, there’s no need to pay for another SEO professional just to correct the mistakes made by the cheap company you’ve hired before.

Affordable SEO services are the most practical solutions to give your website the boost it needs. This will help you achieve your goals without burning a hole in your pocket.

Listed below are the characteristics of an affordable SEO service:

1. Comprehensive Services

This means SEO professionals would be willing to provide different services, such as keyword research, link building, content writing, directory submission, search engine submission, and social media marketing under one roof. This would give you the advantage of having an array of choices when it comes to picking features that should be included in the SEO campaign. With that, there’s no need to go to several providers just to obtain the services you need.

2. Insights From Other Experts and Customers

You should always do your research and try to figure out what other people say about the SEO company you’re planning to hire. Attempt to look for customer reviews and testimonials online. This would give you the insight you need, allowing you to determine if it’s an affordable SEO company or not. Pay attention to the feedback about pricing, costing, customer service, and level of professionalism.

3. Scaled Services

Some SEO companies make it impossible for businesses to access their services because they only offer complete services, and you’re not allowed to pick individually. This means you have no choice, but to take the entire package or look for another SEO company instead.

An affordable SEO company is willing to provide a broad range of options that allow the customers to scale different features depending on the allotted budget, as well as the benefits the business can enjoy. This gives you the privilege of personalizing the solution depending on your particular needs.

4. Unique and Customizable Services

Affordable SEO services are always willing to give options to ensure customer satisfaction. They allow their clients to personalize packages or features depending on their needs. This enables the business to decide what features should be included in the package and which ones are not needed at all. This can be very helpful for small businesses because they’ll have more control over the pricing.

5. Experience Is Important

Companies offering affordable SEO services are usually experienced and have been in the business for some years. They’re willing to provide quick turnarounds when it’s needed, and you’ll have the assurance that they’ll handle the given task professionally. You’ll be working with a more efficient ‘machine’ and you can expect more from the company, without paying extravagant fees.

Final Words

SEO is the foundation of everything being done online. It’s in the website pages, blog posts, social media posts, content downloads, and emails. That’s why it’s critical to look for an SEO expert that’s capable of helping you boost your online presence. However, this doesn’t mean that you should spend ridiculous amounts either. There’s a lot of SEO companies that offer affordable services, and all you have to do is look for these.

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How Much to Pay for SEO Services?

The question comes up often. Many people have been burned by SEO Services, but many have also been rewarded by SEO Services. Like any business transaction or purchase you should only spend your money when you feel comfortable. Your comfort zone should pull from various dependencies, such as how well do you know this business, how long have you been doing business with this person or entity, what is your first impression, how do you personally feel about this person or entity ability to provide this service, and how well have you done your homework.

The truth about SEO services is that it is normally not hard work, but that doesn’t mean its easy. It still takes time, dedication, effort, strategy, technique, method, skill, and experience to perform quality SEO services. Anyone can use SEO services because it is within your reach to learn, but not everyone can apply sensible strategy to make SEO work. That is why SEO engineers are needed to accomplish the almost impossible, but the question is how do you know you are making the right choice and not overpaying for SEO services?

I can honestly say for the most part SEO service providers are on the up and up who want nothing more than to do professional business and provide quality SEO services. Identifying every shady SEO service may not be possible, but I have some recommended advice which should help anyone get a fair and quality rate for SEO services.

– Set yourself a “realistic” marketing budget and goal

– Shop around

– Don’t buy until you feel comfortable

– Remember “cheap does not always mean better”

– Ask for references / referrals / portfolio

– Verify references / referrals / portfolio

– Ask for statistical growth and progress reports

Set Yourself a Realistic Marketing Budget and Goal

This simply mean do not kid yourself and think you can pay $200 and overnight you will make thousands. Instead, create a budget depending on your marketing needs, competitive industry, projected outcome, and length of time. If you are looking for your website to rank in the Top 10 search engine result page for a particular keyword or keywords then expect to pay in the thousands, often times tens of thousands, for quality, professional, and reliable SEO services, almost always depending on the competitiveness of the keyword. If you want to rank in the top 10 for the keyword “Google”, this in most cases impossible, but I am sure there are some SEO companies who will accept the challenge, but will charge in the thousands if not millions to attempt this insane marketing goal.

Shop Around

Find the most appealing SEO services and compare those to other competitive SEO services. Don’t settle for “cheap” or “inexpensive”, but settle for “effective” and “strategy”. Anyone can do SEO work, but not everyone can improve results using SEO services. This is because, SEO is about technique and strategy. It’s not about just throwing thousands a links around the web and sitting back waiting for the explosion. Its actually a lot more complicated than that, as it is about having strategy, technique, and competitive edge. You must find SEO services which live by this principle and can offer you the strategic road map you need for success.

Don’t Buy Until You Feel Comfortable

You should always feel comfortable with entrusting your money into an SEO service provider paws. If you have special needs such as you want to sign a contract, you want a specific pay schedule, or you have any questions, make sure you get answers and are comfortable with the projected outcome then move forward. I personally suggest getting a contract which outlines the projected outcome and any other bullet points, then also exploring the consequences or possibilities if the projected outcome is not met.

Remember “Cheap Does Not Always Mean Better”

This is a buyer beware notice. When someone offers $20 SEO services or even $200 SEO services, I would say “buyer beware”. There may be a handful of highly skilled SEO providers who can offer you SEO services at a discount or for extremely low rates, but most of the time these providers either do not know their service worth or know exactly what they are doing, but may have had a lucky streak. You will have to pay top dollar or aggressively, yet still affordable for quality, strategic, and experienced SEO services. SEO engineers is what I like to call them. These are SEO’s who understand the SEO concept, who pioneer SEO methods, and who don’t always follow the trend, but know the trends.

Most of the SEO engineers are not going to be cheap, but well worth every dollar spent. If you take into consideration other marketing and advertising platforms, such as television broadcast advertising, print advertising, large tradeshow/fair booth advertising, etc. internet marketing and search engine optimization cost peanuts compared to these other advertising methods and have a farther audience reach. SEO services can easily cost between $5,000-$25,000, it can even be much more than this, depending on your needs, but this is far more inexpensive and cheaper than other advertising platforms. So, next time you think that SEO service cost too much, think about the other methods of advertising and their rates, along with return on investment (ROI). SEO services come out on top every time when compared against these other advertising platforms.

Ask for References / Referrals / Portfolio

Any SEO service provider should be able to point you to their qualifying work. SEO service providers should be able to present you with affectionate websites which they have performed SEO work on. This can even be the SEO service provider personal website, they should be able to point you to their rankings in the search engine as well as some result driven SEO work within the site or across the web.

Verify References / Referrals / Portfolio

Verifying information is not always easy or accomplishable. You should attempt to reach out and verify what you can. If a shady SEO business was going to scam, then I am sure this is where they would start, with testimonials. I suggest verifying what you can, but don’t get overwhelmed with referrals because it may be the shady SEO business giving self praise. I actually have some good verification tips, but that’s another article all within itself.

Ask for Statistical Growth & Progress Reports

The SEO service campaign should include periodic progress/performance reports so you can track your website progress. Tracking your website progress is important in many ways. First, it tells if the SEO engineer is doing their job. Second, it tells you if the SEO methods, strategy, and technique is working or not. Third, it tells you how well the search engines are reciprocating your SEO efforts. And lastly, it tells you how much progress is being made and at what rate. All of this advanced reporting information and trend tracking can give you an overview of your website potential while giving you the opportunity to design or redesign your landing pages to increase your return on investment (ROI).

Okay, to wrap it up, just be sure you stay out of shabby internet neighborhoods and when making any online transaction, do your homework first. Also, remember “cheap does not equal better”. Think about it, would you rather pay in the thousands to one SEO company for quality SEO work, which will produce results and increase your website overall performance or would you rather pay cheap $200 to many different SEO’s who don’t ever really give you the results you deserve. If an SEO engineer can increase your website sales and exposure by 80% without your site ever reaching the top 10 search results then you still got a good deal. This is the effect of skilled and experienced SEO services. The only difference between your website and the websites in the top 10, is those websites have SEO engineers working for them who understand SEO.